Health Precision Clinic revolutionizes healthcare, providing thorough health screenings and personalized wellness coaching for a proactive, empowering, and complete experience. Immersive experiences reduce the emotional friction by providing pleasant destruction and orienting users.

ROLE | Experience Design Lead
Experience strategy
Concept development 
Art direction 
Design intent documentation
(UX, Visualization, Motion studies) 

TEAM
Principal | Hans Neubert
Design Director | Christian Bannister 
Design Lead | Kaya Ono
Project Manager | Emily Heller, Tessa Levine 
Strategy Director | Michelle Lee 
Content Strategist | Nick Hubbard
Interior Designer | Michael Schur, Marianne Starke
Physical Designer | Clara Tsao
Creative Technologist | Steve Woods
Motion Graphics Designer | Danni Huang
Visual Designer | Miriam Diaz

AWARD
IDA Bronze in Cultural / Community Interior Design / Healthcare Facilities / Institutions

PROJECT SCOPE
Create the first operational prototype of the Telus health innovation lab.

– Experience Strategy
– Digital Experience Design
– Interior Design
SOLUTION
Reduce the emotional friction by providing pleasant destruction and orienting users by integrating immersive experiences.
Challenge
Health screening is a vulnerable and stressful experience for individuals. How can we transform proactive healthcare into an empowering journey?
Content Strategy & Art direction
Touchpoint 01
Welcome—Induce Wonder
1. Attract State—The image behind the glass is abstracted by the fog when there is no foot traffic by the welcome wall.
1. Attract State—The image behind the glass is abstracted by the fog when there is no foot traffic by the welcome wall.
2. Engage State—As the fog clears, the leaves start pulsing lights, revealing the energy traveling through the veins.
2. Engage State—As the fog clears, the leaves start pulsing lights, revealing the energy traveling through the veins.
3. MRI in Progress State—When MRI is in use during the office hour, the image scans from the ceiling to the floor revealing the X-ray view of the subject.
3. MRI in Progress State—When MRI is in use during the office hour, the image scans from the ceiling to the floor revealing the X-ray view of the subject.
Touchpoint 02
Orient—Empowering The Journey
1. The itinerary of the day & package confirmation
1. The itinerary of the day & package confirmation
2. Biochemistry—Pre-visit blood test
2. Biochemistry—Pre-visit blood test
3. Biometrics—Wearable data aggregation
3. Biometrics—Wearable data aggregation
4. Imaging Technology—Onsite Test
4. Imaging Technology—Onsite Test
Touchpoint 03
MRI Experience—Alleviate Fear
Touchpoint 04
Ultrasound Experience—Pleasant distraction
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